New study reveals that city traffic could be the biggest proliferator of “urban hayfever”

Diesel cars are making millions of city dwellers’ lives a misery, KLEENEX® Consultant Allergy Expert Dr. Adrian Morris warns today.

The pollen binds itself to cars’ exhaust residue, making it more likely to induce hayfever. The heavy diesel exhaust particles then carry the pollen residue deep into people’s airways.

With diesel vehicles currently totalling around 40% of new cars being sold, this is a massive problem for hayfever sufferers, who make up around 60% of the population according to the research carried out by Kleenex.

The revelation comes as nearly 9 in 10 people (86%) said they believed they were safer from the symptoms of hayfever in the city than in the countryside, where the condition was first coined as pollen binds itself to hay.

Dr. Morris explains: “It used to be hay that pollen would bind itself to but what most people don’t know is that today it is the diesel exhaust residue on cars. With the amount of diesel cars constantly increasing, especially in cities, this is a massive problem for the UK’s many hayfever sufferers.

DR. MORRIS’S TOP TIPS FOR AVOIDING HAYFEVER HELL

• Let it out – gently blowing your nose will help eradicate the pollen grains and diesel residue from your respiratory system

• Applying a little petroleum jelly to the lower nostrils will also help

• Try and avoid both heavily congested traffic areas and parks

• Don’t forget your tissues, antihistamines and water when you’re out and about

For further press information please contact

Helen Shepherd or Jasmine Richards, Mandate Communications

Notes to Editor

About KLEENEX® brand:

KLEENEX® is the number 1 brand in the UK holding a value share of 45% of the facial tissue category

KLEENEX^® has driven all the major market innovations such as Kleenex Anti-Viral, KLEENEX^® Ultra Soft, KLEENEX^® Balsam, KLEENEX^® Travellers & KLEENEX^® pocket packs

3 packs of KLEENEX^® are sold every second in the UK (AC Nielsen, 2007)

About Kimberly-Clark

Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people–nearly a quarter of the world’s population–trust K-C’s brands and the solutions they provide to enhance their health, hygiene and well being. With brands such as KLEENEX®, Andrex®, Huggies®, Pull-Ups®, Kotex® and Depend®, Kimberly-Clark holds the No. 1 or No. 2 share position in more than 80 countries. To keep up with the latest K-C news and to learn more about the company’s 135-year history of innovation, visit www.kimberly-clark.com.

Facts About Hayfever

• The poll shows that up to 60% of the UK population suffers from hayfever or has done in the past (estimated up to 36 million Britons)

• It is estimated that one in three children suffer from hayfever in the UK. The number of children who suffer from hayfever has trebled in the past three decades and a study from the National Pollen and Aerobiology Research Unit (commissioned by Benadryl) showed a correlation between high pollen counts and poor concentration levels

• Teenagers and those aged 16-24 are the worse affected (as much as 75%) compared to the least affected over 55s (49%)

• Explained by allergy expert, Dr Adrian Morris - the allergic reaction to pollen causes the eyes to stream and nose to run as it’s the body’s way to extract the ‘irritant’ from the system. By continually sniffing, the pollen is drawn further into the nasal passage where the body continues to react, which is why it’s better to blow your nose and remove the irritant

• Climate change could bring year-round misery for hayfever sufferers allergic to pollen. The National Pollen and Aerobiology Research Unit (NPARU) has confirmed that pollen is in the air months before the hayfever season usually starts

• Due to record temperatures, trees and flowers are starting to bloom sooner. Allergy UK advised that due to milder winters and the earlier spring season, they are seeing an increase in people suffering from hayfever all year round

• Increased pollution is also a factor which has contributed to the rise of hayfever sufferers with those living in urban areas most affected

• Hayfever can not only result in the usual symptoms of runny noses, watery eyes and itchy throat but in some cases asthma attacks can be triggered by pollen in susceptible individuals

• Sneezing fits can mean a driver loses concentration and vision for up to half a mile. Up to three million motorists put themselves and other road users at risk by driving whilst taking over-the-counter remedies – some of which have a worse effect on a person’s driving than being over the alcohol limit, causing drowsiness and affecting the driver’s concentration (Road Safety Scotland)

• Hayfever can affect the sufferer’s sleep pattern which can affect their concentration at work or school

• A study by Education for Health showed that those with hayfever were about 40% more likely to drop a grade between their mock exams and summer GCSEs than non-sufferers. Students who took sedating hayfever medication were 70% more likely to drop a grade than those without hayfever

Helen Shepherd
Visit our website: www.yourmandate.com

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Tags: hay fever, kleenex, diesel allergy, allergies, exhaust gas

With brighter longer days, spring is finally here and for most people the warm, sunny weather is a welcome change to the season. However, for 20% of the UK population who suffer from hay fever, the irritating symptoms of the allergy will make for a miserable time of year. Hay fever and other summer allergies such as prickly heat often leave sufferers reaching for tissues.

photo credit: diongillard

Acupuncture has been used in China and other eastern cultures to restore vitality and alleviate the symptoms of allergic reactions for over 2,500 years. By inserting fine needles into the channels of energy which run underneath our skin, an acupuncturist can stimulate the body’s own healing response and help restore its natural balance.

Daniel Maxwell, acupuncturist and BAcC member explains how it can help: “ Acupuncture is great for the symptoms of hay fever and all kinds of allergic conditions due to the significant effect it has on modulating the immune system. In the case of hay fever, it is often aggravated by a pathogen (referred to as ‘Wind’ in Chinese Medicine) which causes problems in the respiratory system, and acupuncture uses needles to restore the normal functioning of this system. Hay fever and other allergies like prickly heat and chlorine allergy therefore respond very well to this treatment”.

Acupuncture can also help put a spring back in your step and revitalise your energy levels. If you’ve been feeling run-down and lethargic, brush away those winter cobwebs with acupuncture to provide an energy boost for the new season.

For more information on acupuncture and how to find your nearest acupuncturist please visit www.acupuncture.org.uk/ or call 020 8735 0400.

Tags: acupuncture, hay fever

When Murphy decides to drop you in it, (you know, what will go wrong, will go wrong when it’s most inconvenient), here is something you might find will keep your stress levels manageable.

It’s a new type of repair tape which is capable of withstanding heat, fuel, and internal pressure, so for example you can quickly and easily mend a radiator hose, or even a burst water pipe in an emergency.

I’ve ordered it myself though I’m not in any way connected with the product.

Mind you, take a look at the guy on the right in this video and how he uses a knife! I cringed right at the end of the video - I was waiting to see the blood spurt!




Tags: rescue tape, repair tape, best repair tape